To create a new paradigm in which every individual has personal control & ownership of their genomics and health data, reaping its benefits in full.
Albert is a seasoned entrepreneur with 10+ years of experience in both product development and digital marketing. His previous venture, UM! Brands, was featured on BBC and National Geographic before Elmer’s Products acquired its IP. He is also the founder of Cocoon, an e-commerce product consultancy that services several high-profile brands. Most recently, his familiarity with blockchain technology led him to serve as the Chief Architect for the crypto-asset management start-up Arcana.
Jens is a software designer and developer with 10+ years professional experience in Microsoft .NET, web based development (Node.js, front-end and back-end) and SharePoint 2010. Experience in technical specification and planning of web applications. His previous venture was Keepzer, a personal data start-up.
Jay is a product architect specializing in user experience and incentives design, which he implements through his code-as-design philosophy using the React/Redux framework. Personal data has been his interest since 2013, when he co-founded Keepzer with Jens. Jay graduated from Cardiff University with a degree in Genetics, an experience from which he drew to come up with the idea behind GeneOS.
Ben is an award-winning product designer, technology strategist, entrepreneur and startup consultant with 19 years of experience in digital product design, UI/UX, SaaS, E-commerce, and Branding. His skill sets and experience has him bridging market opportunities and technical competence between China, US, and Israel.